Brief Builder — BriefKit

Strength

3/10

Must have

Start here. These questions sharpen your idea AND generate your brief. If you can't answer them clearly, your product isn't ready to build yet — and that's what BriefKit just saved you from discovering after $150 in build tool credits.

Product name

What does your product do?

Who is your ideal customer?

What should a customer be able to DO?

How do you make money?

Tiers

Free trial:days

Make your brief stronger

Optional but high-leverage. Fill these to get past 8/10.

How they find you

What convinces signup

First aha moment

What makes them stay

Competitors (up to 3)

What makes you different

Example site (optional)

Tone (multi-select)

User roles

OwnerAdminMemberViewer

Include super admin role

Payment provider

Hosting

Global Brief — live

~240 tokens

# Untitled — Global Brief
Generated by BriefKit | B2B SaaS

## 1. PRODUCT
**What it does:** _(not set)_
**Ideal customer:** _(not set)_
**Core actions:** _(not set)_

## 2. MONETIZATION
**Model:** Per-seat
**Free trial:** 14 days
**Tiers:**
  1. **Team** — $12/seat/mo
  2. **Business** — $25/seat/mo

## 3. CUSTOMER JOURNEY
- **Discover:** _(not set)_
- **Convince to sign up:** _(not set)_
- **First aha moment:** _(not set)_
- **What makes them stay:** _(not set)_

## 4. POSITIONING
**Competitors:** _(none listed)_
**Differentiator:** _(not set)_
**Reference:** _(none)_

## 5. VOICE
**Tones:** Professional

## 6. ACCESS CONTROL
**Roles:** Owner, Admin, Member, Viewer

## 7. INFRASTRUCTURE
**Payments:** Stripe
**Hosting:** Vercel

## 8. DESIGN SYSTEM (inherited)
- Primary: #111111 · Accent: #CFA868 · Bg: #FAFAFA / #0B0B0F
- Display: Instrument Serif · Body: Outfit · Mono: JetBrains Mono
- Radius: 6/8/10/14/20 · Spacing: 4/8/12/16/24/32/48/64/96